Over the last two weeks most of you have watched or experienced the unfolding of PayPal’s plan to remove the business models most of us connect to everyday, Traffic Exchanges, Mailers, and other programs based on the use of them. Each day I see new emails from another program that’s had their PayPal privileges restricted or closed.
The 4 horseman of our apocalypse, panic, fear, despair and anger ride through our dreams disturbing our peaceful slumber as we wonder if our world is truly ending.
Yet I’ve seen in email after email a determination to move on from this and move on to something even bigger and better.
Through all of this I can hear the great Bob Dylan singing “These Times They Are a Changin” and I remember with great fondness the excitement of those time.
While some will go off the deep end and lose their heads, I am sure you are not one of them but I thought I would offer 5 actions to take while the PayPal wars are raging.
1 Seize the opportunity this represents to reassess your own business model and explore ways to change-up what you are doing. It’s a good time to get pen and paper out at start listing, much like Jon Olson suggested in his recent video: asking yourself not just what do I love, but what would I love to come into my life? What parts of what you were doing worked and what didn’t? How can you do things differently? Journal, talk with like-minded marketers and keep an open mind.
Everything negative – pressure, challenges – is all an opportunity for me to rise. Kobe Bryant
2 Ask yourself what actions you can take now…not tomorrow not next Friday but right now, to begin to move forward. It doesn’t have to be something big, just a first step. As an example, if you haven’t set up a Payza or Solid Trust accounts, make that a first step. These might not be perfect solutions, only stop-gap measures until something better comes along, but you are in action.
Successful people maintain a positive focus in life no matter what is going on around them. They stay focused on their past successes rather than their past failures, and on the next action steps they need to take to get them closer to the fulfillment of their goals rather than all the other distractions that life presents to them. Jack Canfield
3 As you see your various subscriptions get canceled. You can support your community by renewing those subscription through the new payment processors suggested. However, take the opportunity to check each subscription to make sure it fits your overall plan and that it actually did what it said it would do. Don’t act out of some false sense of loyalty. Remember it’s also time to change-up what you are doing too.
Progress is impossible without change, and those who cannot change their minds cannot change anything. George Bernard Shaw
4 Remember the most import stoic principle: recognize what is outside your ability to change and what is in your power to change. Don’t waste time complaining and maligning PayPal, nothing you can do will change their current course of action. Focus on what you can change, what is in your power to change.
Remember the Serenity Prayer: ‘God, grant me the serenity to accept the things I cannot change, the courage to change the things I can, and the wisdom to know the difference.’
5 Now is the time to dream a bigger dream. I am an advocate of having a huge dream. If your world is crashing down around you right now, it because your dream isn’t big enough. I recommend you sit down again with pen and paper and explore way beyond what you see as reasonable dreams and goals. Venture into the unexplored country of your unlimited potential where you are free to be and do anything your heart desires. I’ve talked a lot about this, others have to. Perhaps it’s time to get serious about your really big dream.
“Dream lofty dreams, and as you dream, so shall you become. Your vision is the promise of what you shall one day be; your ideal is the prophecy of what you shall at last unveil.” – James Allen
Follow these five step and there is no way you will lose your head.
It might be time to brush up on your list building skills, PayPal doesn’t own your list.
Here is my recommended place to start.