I thought I would save my keyboard from over use by doing this review via Video.
Here is the quote I read in the video:
Being overwhelmed is actually a good thing because even though you feel like all that information is a big, jumbled MESS upstairs, your brain is subconsciously making connects. Right now, without you consciously doing anything, it’s figuring out which competitors you might want to research. It’s strategizing about what your Value Ladder will look like and what types of sales funnels you will use to ascend people on your Value Ladder. All this is happening , even though you might feel overwhelmed.
Source Russell Brunson
Now there is a lot of technical stuff included in the book, especially how to build the squeeze page sequence and such and some of it requires some pricy programs. However, you can get started with resources you all ready have. Andrew Stark shows you how in an inexpensive list building course, that help me learn to use resource I all ready have and avoid buying expensive programs…at least to start. And I’m still using his suggestions today.